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![]() As more and more women join the ranks of men on the track, roads, and trails, women have become more vocal about their running shoe needs. Because men previously dominated the world of running, running shoes were typically designed with the male foot in mind. Fortunately, women have been heard, and womens Asics running shoes have been designed specifically for the female foot and body build. In the past, when women decided to become runners, they didnt have much choice in running shoes. Basically, the shoes available to them were simply mens running shoes, only smaller. Companies, such as Asics, have become aware that womens running shoe needs are different than mens needs. Why do women need a different style of running shoe than do men?
Proper shoe fit and stability are very important in helping to prevent running injuries. Because womens running shoes are still often designed after the male running shoe, they generally do not fit properly, and they dont provide adequate stability for the female runner. As a result, women are much more prone to running injuries than are men. Understanding the different gender needs when designing a good running shoe has become an important goal at Asics. Through research and technological advancements, Asics womens running shoes are evolving and constantly improving. Fit, comfort, cushioning, and stability are more in line with a womans foot, the physical build of a woman, and the way a woman runs. With the proper running shoe, women will be less prone to running injuries. And, running will be a more enjoyable sport for women to participate in! By
Cyndi Schoenhals
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